CategoryEvents

Tips for surviving DMEXCO

It’s that time of year again when anyone and everyone with any interest in digital marketing descends on Cologne, Germany to visit Dmexco. The conference attracts more brands, agencies, media and tech players from the industry than any other trade show – in 2016 there were 50,700 visitors from 100+ countries, with 17% of those coming from the ad operations/ad technology and programmatic...